Healthy Pet, a pet supply company that makes consumable products, that includes ökocat and their cat litter, was struggling to retain customers and reach new-to-brand shoppers.
As a result, Healthy Pet was losing out on sales it should have been obtaining and not growing at a fast enough rate.
These DSP strategies added almost $50,000 in revenue the first month with an 8 ROAS, and over $50,000 the second month with a 10 ROAS.
One of the products added 36% in monthly sales with a conversion rate increase of 12%.
Prior to working with Nectar, Healthy Pet had attempted DSP with another agency with poor results.
Our team’s thorough understanding of Amazon’s DSP ads and A/B testing allowed us to double our ROAS goal.
When DSP is properly managed and used for the appropriate products, it can be an extremely powerful tool.
Utilizing data-driven insights to boost sales performance and optimize budget allocation for maximum ROI.
ExploreHow a well-planned, unorthodox Amazon Prime Day coupon strategy drastically improved montly sales.
ExploreLaunching a premium product on Amazon for immediate growth and profit sustained in the long term through holistic strategy.
ExploreCoordinating content with the brand's advertising strategy to drive traffic and control costs.
Explore